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Tuesday, 30 June 2020

Why Should We Boycott China?


I wanted to buy a OnePlus 8 pro but I stopped as it's made in China.

 

So I changed my opinion and searched for Apple Iphone11 sadly 80% of iPhones are made in #China

 

I decided to open Flipkart to search for other mobiles but Flipkart is funded by Chinese venture capital. I was extremely disappointed and thought of eating some delicious food that opened Zomato & Swiggy irony is that both are funded by Chinese firms.

 

I decided to order some snacks from Big Basket, is also funded by China. I was vexed and went to a restaurant. But to go there, I booked Ola (ANI Technologies Pvt. Ltd) and canceled because of China-funded ola too.

 

I wanted to compromise for food but Ola (ANI Technologies Pvt. Ltd) driver was accepting a ride only if pay through Paytm is also China funded.

 

I was fed up and wanted to open my laptop to learn something. That's Lenovo but made in China again. I survived with the screening and opened BYJU'S (GCC Region) to learn oops! again is funded by China.

 

After seeing all this I got a severe headache and thought of popping a pill (paracetamol) omg! China is there too.

 

#BoycottChineseGoods campaign is extremely challenging! What can be the breakthrough strategy with a systematic implementation approach?

 

That why we should adopt more of local products to boycott china, for this we have to follow our government initiative of Vocal For Local, due to COVID19 all the business are going Digitally to promote their services and products, we Oceansfay Digital Marketing Company In Jabalpur is here to help you to grow your business.

 

#boycottchinesegoods #china #madeinindia #ola #BYJUS #lenevo #copied


Monday, 29 June 2020

What Are The Prime Objectives Of Digital Marketing Company?


To accomplish your business crucial objectives on the web, you need clear advanced advertising targets and techniques which cause you to accomplish your web-based promoting objective.

Setting up an online advertising system is not that easy yet we Oceansfay Digital Marketing Company In Jabalpur with the help of a master in this field, you can fabricate a solid strategy for your organization.

You can do Digital marketing in 7 different ways :

1. Google Ads (PPC): Pay-per-click, otherwise called cost per click, is a web promoting model used for driving people to sites, in which a promoter pays a distributor when the advertisement is clicked.

2. Email Marketing: Email promoting is the demonstration of sending a business message, regularly to a professional who using email.

3. Content Marketing: Content marketing is a type of showcasing content for making, distributing, and disseminating content for a focused on a crowd on the web.

4. Video Marketing: Video marketing is a segment of an targeted marketing interchanges plan intended to expand crowd commitment through social movement around a given video

5. Voice Search Optimization: Voice Search optimization is one of the most up to date computerized advertising techniques for organizations to receive traffic

6. Social Media Marketing: Social media marketing is the utilization of Social media platforms to advertise your product and services
.

7. Search Engine Optimization (SEO): SEO is the way toward improving your site position on SERP page,



So with the assistance of Digital Marketing, you can reach to new clients and accomplish your objective and the achievement of your Digital Marketing methodologies relies upon the turn of events and execution of them. Much obliged to you!!!

Saturday, 27 June 2020

10 Best On Page Seo Tips to Rank Higher On Google


Succeeding in organic search requires optimizing two things that are technical, on-page and off-page.


There is increased focus toward off-page techniques – like link building – and other technical elements.


But the truth is, off-page SEO won’t do much good if you don’t concentrate to – On-page SEO.



What Is On-Page SEO?


On-page SEO (on-site SEO) refers to the practice of optimizing sites to enhance a website’s program rankings and earn organic traffic.



Why On-Page SEO is vital?


On-page SEO is vital because it helps search engines understand your website and its content,and  also identify whether it's relevant to a searcher’s query.


As search engines become more sophisticated, there's a greater focus toward relevance and semantics in program results pages (SERPs). 


We Oceansfay The Digital Marketing Company In jabalpur are here to help you in this matter 


Here are 10 Important things that is important in  ON PAGE SEO 


1. E-A-T


E-A-T, which stands for Expertise, Authoritativeness, and Trustworthiness, is that the framework that Google raters use to assess content creators, webpages, and websites as an entire .

Google has always put a premium on high-quality content. It wants to form sure that sites producing high-quality content are rewarded with better rankings and sites that make low-quality content get less visibility.




2. Title Tag


The title tag, an HTML tag that exists within the head section of every webpage. The title tag by itself has little impact on organic rankings, this is why it is sometimes overlooked.

That said, missing, duplicate, and poorly written title tags can all negatively impact your SEO results, so confirm you’re optimizing for this element.


3. Meta Description


Since the first days of SEO, meta descriptions have been a very important optimization point. Meta descriptions, meta tags that provide an outline of what the page is about, are often displayed within the SERPs


4. Headlines


Want your website content to perform well on search? Then start writing compelling headliners.

Your headlines got to spark interest for it to face out on the SERPs – enticing users to click through and continue reading the content.


5. Header Tags


Header tags are HTML elements (H1-H6) want identify headings and subheadings within your content from other sorts of text

H1 is mainly considered for content Title


6. SEO Writing


SEO writing means delivering content keeping both search engines and users in mind.

There is a technique behind writing solid SEO content – and it's quite just keyword research and filling up the blanks.


7. Keyword Stuffing


True or false? The more pages you are targeting for a keyword, the higher you’ll rank for that keyword.

False!

Targeting a selected term across multiple pages can cause “keyword harnessing” which has some potentially disastrous consequences for your SEO.


8. Content Audit


Auditing your existing content is crucial because it helps you evaluate whether your existing content is achieving its goals and gaining ROI.

Content audits can greatly help your SEO strategy and that they should be done on a daily basis.



9. Image Optimization


Optimizing images properly will assist you make the foremost of a valuable SEO asset.


Image optimization has many advantages, such as:

  • Additional ranking opportunities 

  • Better user experience.

  • Faster page load times.



10. User Engagement


Retaining engaged users may be a great challenge in itself, but it’s certainly doable. to extend user engagement, specialise in aspects like site speed, user experience, and content optimization, among others.


For more related queries contact Oceansfay Digital marketing company in Jabalpur


Friday, 26 June 2020

Up your Social Media Game from Zero to Million Followers


Why is your social media marketing not working for you, the way it should? Being in this line, one common mistake I have seen people committing while performing social media marketing for their website is not understanding the essence of social media marketing. 

Oceansfay Digital Marketing Company In Jabalpur Clear up your mind and understand, social media is not only the platform where you can market your products, but it’s way more than that. It’s a platform where- 

  1. You can build your brand 

  2. Build relationships with your customer

  3. keep on track with your competitors 

  4. Generates leads and boost conversions

If you only use SMM to market your products, then you are not using it the right way. Working this way might get you, customers, for instance, but in the long run, it will not benefit you much. 

You may also like to read: How are Digital Bloggers earning in Millions

The thing you must focus on while doing SMM is- 

  1. Brand awareness 

  2. Relation building 

Why one need to do social marketing? 

Out of 7.7 billion people in the world, more than then 3.3 billion are online

This fact shows what a big platform social media is, Social media is no longer a source where you can just interact with others but a platform where you can start your own business or accelerate the existing one if you have. 

A stat shows that e-commerce in India has a base of 627 million internet users at the end of the year 2019, and this value continues to grow with time. In a nutshell, social media marketing can boost up your business like nothing else. All you need to do is to use it in the right way. Here are a few steps that worked for me, and I believe it can work for you too. 

  1. Starting with a plan – Firstly, you need to identify your business goals, and secondly, you need to make a plan accordingly. Many people who work without identifying their goals get lost in their way. Here are a few things you can keep in mind while making a plan- Identify your target audience, Goals you want to achieve through SMM, Information you want to convey to your viewers. 

  2. Keep in track with your goals – To know whether your plan is successfully working for you or not, you need to keep in track with your data. You need to recognize what things work for you and whatnot. One of the best tools you can use for this is google analytic. 

  3. Learn from your competitors – One of the smart things to do is to learn from your competitors. Know what things are working for them and do the same, just in a better way. 

  4. Be consistent – Make sure to be consistent and update your profile from time to time. Try to provide information that is useful to your customers and entice them towards your product. 

To conclude, we’d like to say social media can take your business to another level only if you use it in the right way. 


Thursday, 25 June 2020

Digital Bloggers are Earning in Millions and you Have to Know How?


It was not long ago when I came to know that my blogger friend is earning way more  than any of us in the group, and that’s when I developed my curiosity towards  blogging.  
Honestly, I have never thought about blogging, and at that time, choosing blogging as a  career was a complete NO for me, but while learning about blogging, I came to know  how people are earning millions through it.  
And that’s not all, the flexibility that bloggers have, cannot be compared with any job.  

● Using social media, I have always come across people who are blogging while  traveling. It made me wonder, how can they afford to go to such expensive  places, and that too every once in a while? but while learning and researching. I  came to know that they are millions of such people who are blogging and  earning millions from it.  
 ● Imagine! you are traveling and your blogs are earning for you. How exciting  would that be right? well, this is what happens when you’re a successful  blogger.  
 ● Blogging is the best source of passive income. If you have written a good blog,  people will read them for years, and hence you will receive your passive income.  Moreover, affiliate marketing is also there.   
● If you too want to activate your source of passive income then you must start  blogging. To start blogging, all you need to do is to find a niche in which you are  an expert or have an interest and start penning down your thoughts.  

 We Oceansfay ​Digital Marketing Company In Jabalpur​ will help you to earn million  through Blogging, I know this information will not be enough for you to start your blog,  and hence I have listed the things that can help you in starting your blog: 

1. Finding your niche: “Jack of all trade is a master of none” we all know the  meaning of this phrase, but only experienced bloggers know, how perfectly this  phrase fits in here. Advising people in your blog is another thing and making a 
blog that can help people is another.  NOTE: Don’t start a blog, until you decide a niche to write onCreating an  audience who likes to read your blog is convenient as compared to finding a new  audience base for every blog you put forward. Moreover, writing in a particular  niche will build a loyal audience base  

2. Get a Domain and Hosting: If you are serious about blogging and planning to do  it in the long run, then you must get a domain and a hosting. Getting a domain  and hosting will help you look professional in building the customer’s trust  

3. Be consistent: Most bloggers are not consistent, and that is why they lose their  customers and couldn’t make as a successful blogger. Being a successful  blogger can be tough and may take time, but if you stick to it and do it in the  right way, you will achieve the result.  

4. Create your profile: People like to know who they are reading, so make sure to  make your profile and interact with your audience as much as you can.  

5. Create attractive content: There are many bloggers in the market for a single  niche. There are chances that the niche you select, already have thousands of  blogger. The only thing that will make your blog stand out from the rest is its  content. Try to create content that is concise and to the point.  
To encash your blogs, even more, you can take advantage of ​affiliate marketing​, when  bloggers attain a certain customer base, they start affiliate marketing.  
Blogging turns out well for many of us, and I hope it works out for you as well.  

If you like our blogs share, like & comment below. Keep reading Oceans Fay blog  insights to stay updated! 

Wednesday, 24 June 2020

How Social Media Marketing can double Business Revenue


“I use social media as an idea generator, trend mapper, and strategic compass for all  of our online business ventures.” – Paul Barron  

Social Media Marketing – A cure for all businesses. We bet anyone who is reading  this article is a user of social media sites in a way or the other. Aren’t you? Well, just  like you are the other 3.8 billion people in the world, which counts as 60% of the  population of the world.  

Now a simple question, if you want to promote your business to the maximum  percentage of this number, what are the possible platforms or strategies? Now the  offline traditional platforms from where you can achieve your target through running  your ad on a TV, using billboards, printing flyers, aren’t they? Well they might work  for your business but the expense they will add will be quite up the steep, isn’t it?  So, we recommend you to rather go with the idea of Social media marketing to  promote your business. 

How Social Media Marketing is better than Traditional  Marketing?  

Oceans Fay ​Digital marketing company in jabalpur​  gives you a rather better option  to switch to Online marketing and that too to start with social media marketing- a  better platform that has miraculously worked for many businesses. And it can work  wonders for your business as well if you want and apply the right strategies through  the right social media marketing guidance. But, the question is HOW & WHY? Now,  so many people confuse social media marketing with just posting good pictures &  videos. But, does this much counts in social media marketing? Well, enough  questions already. We’re up for giving you all the answers. 

So before jumping on to HOW lets first know WHY? So that you have better clarity.  Social Media mainly helps your business in three folds –
  
● It effectively targets your business Potential Audience.   
● It is cost-efficient any day if you compare it with traditional marketing.   
● It helps you profoundly connect & engage with your audience.   

With the help of social media marketing, you can reach, interact, attract, and involve,  with your audience in any part of the world. That’s Right!! Any part of the world. You  can also increase your web presence, and develop trust for your business within  your audience, you can deal with them in a much easier way and all that in return of  a small share of price as compared to the one you spent on traditional marketing.  Awesome, right?! 
Would you like to read more: ​Increase your Social Media Followers 

How Can it Double Your Business Revenue?
  
By running your ADs on social media, the same social media your potential  customers spend most of their leisure time in will make them buy your products or  services. On Social Media, you can select the audience you want to target, the  location you want to run your ADs in, and so much more. You can find their  response, track their engagements and activities, and adapt your work according to  their needs. This is again an additional advantage as compared to the traditional  marketing method where you can get exact results for your ads. Social media is the  new and best business promotional trend and considering the future needs social  media is what every business is going to adopt, and if you don’t want to lack and  miss the opportunity of getting the best for your business then stop wasting your  time and start using social media in the most effective way possible. This is how 
social media helps you to grow your business and to generate revenue.Facing any  difficulties with your Social Media Marketing Plan? Let Oceans Fay take care of it. 

Tuesday, 23 June 2020

8 Influencer Marketing Tips you can Follow In 20 Seconds


Who is an Influencer? 

We’re pretty sure that if you are a regular internet user, then you must know social  celebrities, and some of you might even be following influencers, bloggers or social  media celebs too. For every field, there are some experts in social media we can refer to  if there’s any doubt. 
Take, for example, if we want to know which smartphone is the best in the market,  we’d refer to famous & knowledgeable people like “Technical Guruji” who masters this field of technology. He’s a famous YouTuber who shares his expertise through his  Youtube videos on every new gadget and device that enters the market. 
And easily we’d also tell you that his influence in the market is so powerful that if he disses a particular company, there are chances that people following him might drop the idea of buying a cellphone from that particular company,​ even if it’s the phone that we once so crazily wanted to buy, ​this is what INFLUENCERS are, they have the power to change your opinion regarding a product, service, social matter and so on.  
It’s just a small example to understand what influencers are. To understand what  Influencer marketing is and how it can help you with your business, you need to know other things as well.  
What is Marketing Influenced by an Individual? 
Many companies collaborate with Influencers that we described above and utilize their popularity and audience image to promote their company products. To make sure you don’t have the wrong idea, we’d like to clarify that influencers are NOT people who just have a large audience base, to whom you can give money & they’ll promote your product. Most people believe that they just recommend things out of profit & for the sake of making money but that’s untrue! 
Rather Influencers who’ve reached today to the top positions are genuine people who have built their image and fanbase through time, real-time experience advice, and regular hard work. These people will be protective of their image and will recommend the product only when they themselves have tried it before & believe it. 
NEED SOCIAL MEDIA MARKETING TIPS FOR YOU BUSINESS? ​CLICK HERE. 
8 Tips that Brands can make use of while doing Influencer Marketing: 
1. Start with a Plan​ – No matter what kind of marketing you are planning to do, you need to make a proper plan. You need to conduct a proper survey, decide the audience base you want to target, a perfect influencer that can represent your brand image, and promote your products or services with ease, etc. 
2. Customer Base ​– Whether to say in quality or quantity, you need to decide the type of customer base, and according to that, you will choose your influencer.  For example, If I want to promote new sports shoes, I will try to find an influencer that is a fitness enthusiast, rather than a comedian.
3. Choose the type of Influencer​ – Most of the people will go for influencers that have the highest number of followers, but you need to keep in mind that most of these followers are fake. And you might also be aware of the budget that you’re ready to invest in for the highly trustable & more genuine type of influencer.  There are mainly 3 types of influencers:  ● Nano-influencers have 1k to 9k followers  ● Micro-influencers have 10k to 99k followers  ● Mega-influencers have more than 99k followers 
4. Spot the difference​ – ​ ​Because of the money and popularity, countless people are trying to be influencers, and they fool brands by showing that they have a large following but in fact, these people often buy fake followers. To prevent the loss,  you must be active in spotting the difference between the real and fake  Influencers.
5. Consider a long term Collaboration – ​You need an influencer that can work with you for a longer period of time. Finding new influencers, again and again, can be pretty hectic, Moreover, it can leave a negative impact on your customers and can affect the credibility of your brand.
6. Consider the previous brands that influencers have dealt with: ​The previous brands that the influencers have worked with play an important role in deciding whether they will be a good fit for your brand or not. It also helps in looking at the factor if they will be able to convey your idea and USP behind the products or services.
7. Find a Right medium​– Right now, Instagram & Youtube are supposedly the best platforms for Influencer marketing. So if you are finding the right medium, these will be a great start for your brand. You can look for influencers that have active  Youtube channels so that they can promote your brand there as well when needed. 
8. Choose the influencer that can convey the benefits of your product properly –  Another reason to find a genuine influencer is to make sure that the right influencer can promote your products and services properly.  
There are no hard and fast rules for ​Influencer marketing​, as you require to change your search according to the requirements of your brand. ​Influencer marketing​ is not only specified to market products but these days people are using it to promote movies,  restaurants, hotel services, payment services, and even themselves.  
That’s right!! So get, set, go.   
If you’re facing any difficulties with a proper Influencer Marketing approach, we ​Digital  Marketing Company In Jabalpur are​ here for you. 
 

Monday, 22 June 2020

How To Promote A Business With digital marketing


Digital advertising has become an important component of recent days marketing strategies-and if it isn't a part of your business strategy, it should be! Whether your business is B2B or B2C, by implementing digital advertisements correctly, you will be ready to successfully grow your online presence, and ultimately enhance more conversions and sales. Now quite ever, digital advertisements allow your company to possess more visibility throughout a way wider audience. However, if your ads aren't well thought out, you presumably won't get the result you're hoping for. Whether it's the planning, channel, or messaging elements, every aspect of the advertisement must be taken into consideration for it to figure in your favor.

Digital marketing company in Jabalpur gives you the best channels, to the simplest converting content-we've got it covered. Take a glance at these 10 tactics-

  • Creative Elements

  • Spend Wisely

  • Do Your Research

  • The customer Process

  • Know Your audience

  • Connect Social Media Metrics With ROI

  • Leverage Facebook

  • Integrate All Marketing Channels

  • Geo-fencing

  • Optimize Product Listing Ads

Oceansfay is the Best Digital marketing company in Jabalpur provides you the simplest digital marketing channels for your business is to ask yourself several questions.

  • Who is my target audience?

  • What do I would like them to do?

  • What content do they like to consume?

  • Where are they active online?

These questions are deceptively simple and hugely beneficial. The more you recognize who your audience is and what you would like them to try to, the better it's to work out a holistic digital marketing strategy. If your audience skews younger, you’ll want to stress video and visual media.

An older, professional audience might prefer email newsletters containing research that helps them do their jobs better.

To see results together with your content, you’ll want to share it on the digital channels your audience uses. Younger generations flock to YouTube, Instagram, and Snapchat, while older generations toward LinkedIn and Facebook.